Revealing the Hidden Gems: 4 Bulk SMS Features Every Marketer Should Explore
In a world where customers can take numerous paths to a purchase, mobile touchpoints become a key differentiator. While many businesses use SMS in one of the customer lifecycle stages (e.g. either to generate leads or to seek feedback), only a few manage to optimize SMS communications throughout the customer engagement journey.
With the experience of helping 225,000+ businesses setup SMS communications for a wide variety of use cases, we are big believers in using SMS comprehensively across different customer touchpoints. Textlocal features are designed to enable you to create effective and powerful customer engagement journeys on SMS by sharing media-rich messages and embedding calls to action via SMS helping in product discovery, purchase, and feedback.
Easily Measure Campaign Performance with Textlocal Shortlinks
Effortlessly insert any URL in your message and deliver it as a shortlink with Textlocal. Unlike other URL shorteners (e.g. Bitly), Textlocal shortlinks can be sent as unique trackable links to millions of recipients in your bulk SMS campaigns.
- Make every character count by shortening your long weblinks
- Get granular click metrics along with who opened the link, click timestamp and device characteristics
- Conduct A/B tests with different messages, send times, CTAs etc. and use click data to understand what works best
Enable 2-Way Communication with Long Codes & Missed Call Numbers
- Allow customers to get information on-demand via a simple missed call or SMS. Easily set up auto-replies or forward incoming requests to your email, and application.
- Record and track every interaction online
- Expand your contact database with each inbound message
- Effectively manage inbound lead flow by receiving texts and missed calls (and, not direct calls) from customers, and getting back to them at your convenience
Get Better Response Rates by Sending Personalized Surveys and Forms
Textlocal surveys and forms are equipped with industry-standard features to enable you to create professional, multi-page surveys in minutes.
- Insert dropdowns, radio buttons, checkboxes, multiple choice options, star ratings, date/time picker, and free text fields
- Use survey logic to present specific questions or pages to respondents based on their previous answers
- Brand your survey by inserting your business logos and images
- Track who completed the survey and who dropped off along with the timestamp
You can share Textlocal surveys and forms via SMS to collect customer feedback, conduct market research and polls, capture data for applications, appointments and registrations, and much more.
Create Unique Mobile-Optimized Web Pages in Minutes
Textlocal enables you to easily design mobile-optimized web pages in minutes. What’s more, the mobile page creator and reporting comes free of cost. You can create as many pages as you want and include them in your SMS campaigns.
- Personalize for each recipient using merge fields
- Brand your web page with your business images, fonts styles, sizes, and colors; you can even add buttons and link them to your website or social media pages
- See how many recipients viewed your mobile web pages in real-time and get granular data, including their mobile number, device characteristics and more.
Mobile web pages, in response to inbound SMS (e.g. when a customer opts-in), are a powerful way to attract new customers, disseminate information, and improve conversions!
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Effortlessly send powerful bulk SMS communications from our easy-to-use web interface and comprehensive & flexible SMS APIs.
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Send promotional SMS, service SMS, or transactional SMS via web UI, SMS APIs & plugins, receive SMS & missed call hits, and more!
10 test credits on activating your account. Only for business use. No credit card required.